We should mention that our managed marketing packages include content creation (Photo/Video/Copy Writing), as well as free or discounted digital ads on our partner websites.
Inbound Marketing
Want potential clients & customers coming to you?
Campaign Strategy Design
Top of Funnel Asset Creation
WhitePaper
Display Ads
Video
Blog
Ad Placement on one of our partner sites
Landing Page Design
Email Capture & Re-marketing
Metric Monitoring & Reporting
Inbound Marketing is all about tailoring marketing experiences for your prospects to help them identify a problem they have that is matched to a solution you offer. These are sophisticated campaigns with content and ads at the top of the funnel, combined with landing pages for lead capture, and mechanisms for re-marketing.
We can help you design effective inbound marketing strategies from the top of the funnel all the way down to the conversion. We can help create white papers, blogs, Display Ads, Videos, and any other content piece you may need for the top of the funnel. We will help you decide where to place these pieces of content as well as help you design effective landing pages for information capture and retargeting/re-marketing. We will help you put these systems in place, monitor them for effectiveness, and make adjustments as needed.
Did we mention our partner sites? If you are selling products or services to people & businesses inside the greater Saratoga Springs area, we are the marketing agency for you. Our relationship with SaratogaTodayNewspaper.com, SaratogaBride.com, SimplySaratoga.com, and SaratogaBusinessReport.com offers you discounted and sometimes free ad placement on their sites. Combine that with Google Ads, and your inbound marketing will be everywhere your prospects are.
Back to Basics
Digital Display Ad Campaign - Social Media (does not include ad spend)
Set Up Fee for Ads manager and Social Access included
Digital Ads for Facebook and Instagram
Graphic Design for Ad creation included
Geofencing and Targeting included
Monitoring and metrics reporting
Organic Social Media Content Posts (does not include boosting)
Facebook and Instagram Included
Additional Channels available for
Twitter
LinkedIn
Pinterest
Email Campaigns
Graphic Design for email creation included
Monitoring and metrics reporting included
Assumes Client has contact lists already created
Programs for creating and growing distribution lists
SEM
Google Adwords Management
Graphic Design for Display ads included
Geofencing and Targeting included
Monitoring and metrics reporting included
*** Video production for youtube pre-roll not included
Google My Business Page Management
SEO PRO
Everything in the Back to Basics Package plus:
Written blogs every month.
Photo/Video Shoots each quarter.
Long Form Video
Short Form Video
Staff Shots, Work Shots, Headshots, etc.
Remarketing/Retargeting Programs for Facebook/Instagram/Google Ads
Youtube Channel Management
Includes uploading of videos as well as proper description, tagging, etc to maximize SEO Value.
Pay As You Go Options
Not everyone has the budget for recurring monthly marketing fees, even at our low prices. Others just do not want to get into the commitment of a managed marketing contract, so we have added a pay as you go option.
What is the pay as you go and how does it work? We can approach it a couple of ways.
The first approach is to do just a straight hourly fee determined by the type of work. Simple, straightforward approach to getting the marketing help you need.
The second approach is to purchase blocks of time in 10, 25, and 50 hour blocks. The advantage here is that you are given a discount on the time you are buying depending on the number of hours.